Required course work includes the university requirements (see regulation J-3), the School of Journalism and Mass Media core, and the following:
|JAMM 252||Introduction to Integrated Media Campaigns||3|
|JAMM 267||Introduction to Media Design||3|
|JAMM 367||Social Media Management and Analytics||3|
|JAMM 466||Media Campaign Strategy||3|
|JAMM 468||Advanced Media Design||3|
Advertising majors are encouraged to apply for the Advertising Competition Team, JAMM 469.
Courses to total 120 credits for this degree